Understanding the future of entertainment
Hamish McGregor - 10/01/18
Classic Christmas films still holding strong

Elf was the top performing movie in the UK and US digital retail charts this Christmas, but the 'Christmas effect'—whereby films with a Christmas theme shoot up the charts during the festive season—seems to be limited to English-speaking markets. The ranking of Christmas movies in non-English speaking European charts is considerably worse than those in the UK and US. This can be seen with the most popular Christmas movie in the UK and US, Elf, only reaching the low hundreds in Germany and not appearing in the equivalent Spanish or French charts for 2017. Die Hard, which Ampere identified last year as a 'Christmas movie', continues to perform well, qualifying as the joint-fifth Christmas movie for the US and UK on Christmas day.

Christmas movies overall in the UK and US have done better in 2017 than 2016, and it is the older films (that is, movies released more than five years ago) that are the major cause for this growth. Elf (released in 2003) and Home Alone (released in 1990) maintain their 2016 position as the top two Christmas-themed movies and Love Actually (released in 2003) has been revived in consumer’s hearts, rising from 51 to 25 overall and falling seventh among Christmas-themed movies. Few newer Christmas movies make it into the charts, however; Office Christmas Party (released in 2016) is the highest-ranked new Christmas feature length film, but only reaches position 96. With the increased ranking of Christmas movies this year the UK and US consumer demand for Christmas movies shows no sign of slowing down, meaning holiday films have plenty of ‘elf life left.

Guy Bisson - 2/01/18
Quality street: kids' TV content on UK SVoD

With the UK government promising a £60m fund to boost UK kids' TV production and distribution, we take a look at the top-rated producers currently licensing children's content to UK SVoD.

Hannah Walsh - 20/12/17
What does the Disney-Fox deal mean for the future of SVoD?

Walt Disney will buy most of 21st Century Fox's entertainment assets for $52.4 billion. Ampere explores the potential impact of Fox and Disney removing all content from major SVoD platforms in the US and UK.

Silvia Presello - 13/12/17
Facebook's drive to monetise users in Europe

Over the past last 10 years, the online advertising market has grown rapidly across the EU, with Facebook a key driver and beneficiary.

Alex Varatharajah - 6/12/17
Is there enough quality locally produced content to meet the EU's Quota?

In the summer of 2016, proposals were made by the EU for SVoD providers to have a minimum of 20% of their catalogues composed of European-produced content. This threshold was subsequently amended to 30% a year later. With consumer demand for more locally produced content rising, Ampere investigates to what extent SVoD platforms will be able to meet the proposed quota through local content, relative to imported European titles.

Tony Maroulis - 29/11/17
Mobile video - have the stars finally aligned?

Despite early ambitions, mobile video in the early stages of 4G stalled. Over the years, most of the barriers have been resolved, leaving operators with the final barrier - data caps.

Lottie Towler - 22/11/17
Cutting the cord on Pay TV in the US

The number of Pay TV subscriptions in the US is declining, due to the high prices and low satisfaction with the service, resulting in customers switching to SVoD.

Richard Cooper - 17/11/17
Early retail discounts far from uncommon among new-release movie titles

Ampere research has indicated that retailers are adjusting movie pricepoints early in the home entertainment life cycle.

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