Why Netflix is investing in Korean content

After the success of Squid Game in 2021, Netflix released a trailer in January 2022 previewing more than 25 upcoming Korean TV shows and films. Ampere looks at the popularity of Korean content in the US and UK, as well as the profile of fans.
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Media & Comms
Games
Sports

Ampere's Analysis

Media
Analytics - SVoD

01.03.22  Andriy Stolyar, Rahul Patel

How influential is Hollywood content?

Using IMDb data on the references made by content to previously released movies and TV shows, Ampere has created an 'Influence Score' to observe what the most culturally influential content is. Which studios have the most influential back catalogues, and how are they being deployed in the increasingly competitive SVoD market?

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Media
Markets - Content

01.03.22  Neil Anderson

How the Terms of Trade underpin the UK TV industry's success

This report examines the role of trade arrangements in sustaining the UK's PSB ecosystem and content supply sector

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Media
Markets - Operators

30.11.21  Richard Broughton

The European VoD landscape, Q4 2021

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report on us

Games
Games - Subscription

24.02.22  Katie Holt

Games subscription catalogue changes - January 2022

This report examines the catalogue changes of 19 games subscription services across 30 countries in January 2022. The analysis includes publisher activity, content age, and genre makeup.

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Games
Games - Consumer

24.02.22  Katie Holt

Primer: France gamers Q4 2021

This primer analyses the gaming behaviours and attitudes of consumers in France, including data on demographics, titles played, spending, esports viewership, and average number of paid subscriptions, drawn from Ampere Games' Q4 2021 consumer research.

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Games
Games - Consumer

26.01.22  Louise Shorthouse

Primer: US gamers Q4 2021

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report on us

Get Involved

Webinar

Date: 10 Mar 2022

The German TV market: Key trends for 2022

This webinar will take you through Ampere’s latest research and analysis on the German market, looking at the biggest pay TV, OTT and broadcast players in the region and how local players are positioned to compete with international channels and streamers.

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Podcast

Date: 3 Feb 2022

Amplified: Visibility, sponsorship & media rights: The growth of women's sport in the UK

In this episode, we are joined by Sue Anstiss MBE, CEO of Fearless Women and author of the book Game on: The unstoppable rise of women's sport, and Jonathan Licht, Managing Director of Sky Sports.

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Podcast

Date: 11 Nov 2021

The shrinking SVoD window, Netflix localisation & younger demographics return to cinema

In this episode, we discuss the shrinking windowing on SVoD, Netflix's localisation strategy and younger demographics returning to cinema.

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