Our team of expert analysts are regularly asked to provide comment for industry, trade and national press. You can view some of our recent features below. For all media enquires, including access to a past press release, please email comms@ampereanalysis.com

05/08/2020   The Guardian
Britons watched TV for 40% of waking hours during Covid lockdown
“Under lockdown there has been a lack of alternative entertainment options where you couldn’t see friends and cinemas, restaurants, pubs and clubs were closed. And with traditional TV there has been a relatively limited variety of shows, people were rapidly running out of things to watch.” Richard Broughton, Research Director, Ampere.

05/08/2020   CNBC
A new TV network aims to lure a generation brought up on video games in the coronavirus era
“Games and consumption of games video is booming, so this is not a bad time to launch,” Piers Harding-Rolls, research director of games at Ampere Analysis, told CNBC.

03/08/2020   GameDaily.biz
Halo Infinite's multiplayer will be free-to-play
But for Piers Harding-Rolls of Ampere Analysis, the move is a very smart one. “I think this is a sound tactical move for the franchise,” Harding-Rolls told GameDaily. “The landscape for multiplayer FPS has changed dramatically in recent years, and it is now more competitive than ever.”

31/07/2020   Advanced Television
Analyst: “Endemol purchase makes Banijay a global powerhouse”
Fred Black, Senior Analyst at Ampere Analysis commented: “The addition of Endemol to the Banijay wheelhouse offers the new production giant a quick route to expanding its global footprint".

31/07/2020   Digital TV Europe
Don’t expect BritBox’s expansion to launch it into a Netflix competitor
Toby Holleran, senior analyst at Ampere, agrees that these markets, along with the Netherlands and the Nordics will have been considered.

30/07/2020   Variety
How India Streamer ALTBalaji Added 17,000 Subscribers a Day During Lockdown
Data from research firm Ampere Analysis reveals that 76% of ALTBalaji content is composed of local originals, compared with just 8% for Netflix and Amazon.

30/07/2020   Variety
Brave New World: Meet the International Streamers Battling Netflix With Local Originals
Variety has partnered with U.K.-based consultancy Ampere Analysis to delve into the top local and regional ad-supported and pay TV services in the Middle East (Shahid VIP), India (ALTBalaji), Australia (Stan), France (OCS), Germany (Joyn) and the U.K. (ITV Hub)

30/07/2020   Rapid TV News
Hispanic digital audiences bring new SVOD revenue opportunities
Research from Ampere Analysis has identified Spanish-speaking territories as providing a rich seam for subscription video-on-demand services to mine, with local audiences increasingly turning to digital subscription services.

30/07/2020   Variety
ITV Hub Looks Beyond ‘Love Island’ to Homegrown Originals
According to Ampere Analysis, Hub Plus currently has 596,000 subscribers.

30/07/2020   Variety
How MBC Group’s Shahid VIP Is Giving Netflix a Run for Its Money in the Middle East
“That is a phenomenal rate of growth,” says Ampere Analysis research director Guy Bisson, who cautions that MBC’s numbers may be artificially boosted by the platform’s free trial period.

30/07/2020   Variety
How France’s OCS Is Capturing Young Audiences With Local Originals
OCS skews younger than the average French consumer, with more than half its users age 34 or under — and more affluent than Netflix’s subscribers, according to Ampere Analysis.

30/07/2020   Variety
Australia Streamer Stan Keeps Hollywood Close to Get the Right Mix
“What’s really hard to compete against is Netflix’s stock of original movies and TV shows,” says Guy Bisson of Ampere Analysis.

28/07/2020   Bloomberg
DAZN Streaming Service Seeks Exit From UEFA Asia Rights Deal
“We know DAZN has been feeling the pressure on its business from the impact of Covid-19 on sporting events,” said Richard Broughton of Ampere Analysis.

27/07/2020   IBC365
Pay TV operators look to aggregation to solve the SVoD threat
“Aggregation is on every major pay-tv operator’s agenda and that is a fundamental change from 12-18 months ago,” says Guy Bisson, research director at Ampere Analysis. “There is almost universal recognition of the need and importance of integrating streaming services as part of the pay-tv offer.”

25/07/2020   CNN Business
A side-by-side comparison of the PlayStation 5 and the Xbox Series X
Ampere Analysis games research director Piers Harding-Rolls predicts Sony will outsell Microsoft again, reaching 66 million consoles sold by the end of 2024, compared to an estimated 37 million for the Series X.

24/07/2020   GameDaily.biz
Microsoft's games business grew by 64% last quarter
For Piers Harding-Rolls, research director of games at Ampere Analysis, Microsoft’s financial boost is the product of unprecedented market conditions.

23/07/2020   BBC News
Halo Infinite Xbox Series X trailer divides fans
"There's a love for the Halo brand among UK consumers, and their tastes are generally more aligned with the US [where the gap is also closer]," commented Piers Harding-Rolls from Ampere Analysis.

20/07/2020   Advanced Television
Report: UK is Europe’s leading BVoD market
A study using Ampere Analysis’s most recent AVoD revenue data has revealed that European broadcasters are no longer playing catch-up when it comes to first run VoD content.

20/07/2020   C21 Media
Digital orders up as ad revenues fall
Léa Cunat, senior analyst at Ampere Analysis, said: “Broadcaster Video on Demand platforms were initially designed for TV catchup viewing, but in recent years broadcasters have been investing in technical enhancements and original content to beef up their services to attract a young demographic.

20/07/2020   Broadband TV News
European broadcasters targeting the young
A new study by Ampere Analysis has found that broadcasters’ VOD audiences tend to be both younger and more affluent than those watching linear television. This has contributed to an increase in digital only commissions.

20/07/2020   IBC365
Gaming and esports streamer Twitch takes aim at TV
“Twitch remains unique in Western markets for a number of reasons,” says Piers Harding-Rolls, research director, games at Ampere Analysis. “These include the Twitch Prime feature, which gives Amazon Prime subscribers one free channel subscription a month."

20/07/2020   MediaPlayNews
VOD Not Just for Catch-Up Viewing
“BVoD platforms were initially designed for TV catch-up viewing, but in recent years broadcasters have been investing in technical enhancements and original content to beef up their services to attract a young demographic,” Léa Cunat, senior analyst at Ampere Analysis, said in a statement.

20/07/2020   Rapid TV News
European broadcasters target younger, more affluent audiences with VOD
Even though it does not expect their ad funded online video revenue to offset the systematic decline in linear advertising revenue in the near term, an Ampere Analysis study has revealed European broadcasters are no longer playing catch-up when it comes to first run VOD content.

20/07/2020   Business Insider
85% of movies and TV shows on Netflix were released in the last decade. Here's how that compares to rivals like Hulu, Disney Plus, and HBO Max.
81% of content on Netflix was released in the 2010s and 4% was released this year, according to the research firm Ampere Analysis.

16/07/2020   Yahoo Finance
What NBC's Peacock entrance means for streaming wars
Ampere Analysis Research Director Guy Bisson appears on Yahoo Finance to discuss the latest streaming wars outlook as NBC’s Peacock service enters the crowded field.

16/07/2020   CNBC
Microsoft to launch its cloud gaming service publicly in September
“Integrating the offer into Xbox Game Pass Ultimate fully commercialises the technology and gives people using it the ability to game with the almost 100 million Xbox Live community of users across console, PC and mobile,” said Piers Harding-Rolls, the research director of games at analytics firm Ampere Analysis.

15/07/2020   The Wall Street Journal
Streaming Overload: Six Ways to Create the Ultimate TV Watch List
The average streaming household subscribes to about four of these services, and has access to roughly 100,000 hours of content, according to research firm Ampere Analysis.

14/07/2020   South China Morning Post
Apple leaves foreign developers scrambling as unlicensed games removed from China App Store
Apple’s move may portend a harsher regulatory environment for foreign games to operate in China, according to Chundi Zhang, a gaming analyst with Ampere Analysis. He expects “imported games approved this year to fall significantly”.

14/07/2020   Worldscreen
Ampere: U.S. SVOD Homes Can Access Nearly 100,000 Hours of Content
According to a new study by Ampere Analysis, the average U.S. SVOD household has access to almost 100,000 hours of content, delivered via 3.8 different services.

14/07/2020   BBC News
Rare Super Mario becomes highest-selling video game
Piers Harding-Rolls, a gaming expert at research company Ampere Analysis, said: "Brand new 'old stock' packaged games connected to much loved gaming brands and companies, especially if they are rare versions, have risen hugely in value over the last 20 years."

10/07/2020   Broadband TV News
Average US SVOD household has access to 100,000 hours of content
A new study by Ampere Analysis says the main drivers are consumer uptake of Amazon Prime’s booming portfolio and the addition of new services like Disney+ to the household mix, and the high uptake of the family-friendly service in the group.

09/07/2020   Advanced Television
Analyst: US SVoD homes can access 100K hours of content
A new study by Ampere Analysis has revealed the changing habits of SVoD households in the US. The streaming market is becoming increasingly crowded, with more hours of content available on demand than ever before.

09/07/2020   MediaPlayNews
Study: Average U.S. SVOD Household Has Access to Almost 100,000 Hours of Content
The average U.S. SVOD household has access to almost 100,000 hours of content, delivered via 3.8 different services, according to research from Ampere Analysis.

09/07/2020   TV Technology
SVoD Homes Have Access to 100,000 Hours of Content, Finds Ampere
“Consumers already have a vast amount of content at their disposal, and a U.S. household who subscribes to both Netflix and Amazon currently has access to more than 100,000 hours of content from those two services alone,” said Toby Holleran, senior analyst at Ampere.

09/07/2020   Rapid TV News
Average US SVOD household has access to nearly 100,000 hours of content
Ampere calculated that it would take 11 years to watch it all back-to-back, and nearly 70 years if the average viewer watched an average of four hours per day.

09/07/2020   CNBC
Sony invests $250 million in ‘Fortnite’ maker Epic Games
“I see this as more strategically broad,” than just gaming, Piers Harding-Rolls, head of games research at Ampere Analysis, told CNBC. “Epic is increasingly active in production across different entertainment markets and is enabling content convergence through Fortnite. Much of this aligns to different businesses within Sony.”

07/07/2020   Variety
Banijay’s Endemol Shine Takeover Was a Near Mission Impossible — What’s Next For Europe’s New Superpower?
A recent Ampere Analysis study showed that the “largest producers are increasingly serving internal needs and holding back content for their own platforms."

06/07/2020   USA TODAY
Xbox to unveil games for its next video game console July 23
Piers Harding-Rolls, a games industry analyst at research firm Ampere Analysis, projects 4.6 million PS5 consoles and 3.3 million Xbox Series X consoles will be sold by the end of the year.

03/07/2020   Variety
How Netflix Grew Spain’s ‘Cable Girls’ As It Evolved Itself
More action, less niche is a trend at the streaming giant in general, argues Guy Bisson, research director at London-based Ampere Analysis. “Netflix is moving more towards broad audience demographics simply because its customer base is broadening demographically.”

02/07/2020   BBC News
PS5 and Xbox Series X: Video game NBA 2K21 to cost more on new consoles
"It is commonplace for games on new platforms to cost more than the older platforms, but the situation is made more complex because of backwards compatibility on Xbox Series X and PS5," Piers Harding-Rolls from Ampere Analysis told the BBC.

01/07/2020   Financial Times
Amazon’s gaming ambitions hit a hurdle as it pulls first release
“Amazon has been gradually building its exposure to the games sector over the past few years and is predicted to make a big push with its own content and services over the next 18 months,” said Piers Harding-Rolls, a games industry analyst with Ampere.

01/07/2020   Digital TV Europe
AVOD is coming. How do you sell it to viewers?
They won’t be able to command subscription fees, though, so they’ll have to monetise through advertising, according to Ampere Analysis.

30/06/2020   IBC365
Coronavirus: Putting the sports broadcasting world to rights
“Before the auction, the Bundesliga was underperforming its peer group of competitions in domestic rights revenue, relative to the size of the home audience and the willingness to pay of the fanbase." [Richard Broughton, Research Director at Ampere Analysis]

30/06/2020   Forbes
Covid-19 Is Crushing Business: 3 Sectors With The Most Casualties
Ampere Analysis found the entertainment sector could lose $160 billion in growth over the next five years.

29/06/2020   Bloomberg
Cinven to Weigh Bid for Stake in Top Italy Soccer League
“Private equity would aim to increase Serie A’s international appeal,” said Alexios Dimitropoulos, a senior analyst at London-based media consultancy Ampere Analysis.

26/06/2020   Digital TV Europe
What Disney’s linear switch-off means for the pay TV industry
Toby Holleran, senior analyst at Ampere, believes that the UK could serve as a case study for how Disney approaches other markets going forward.

24/06/2020   Bloomberg
Pokémon, Tencent Announce New Game for Smartphones, Switch
“Pokémon has always had a competitive dynamic, so developing a MOBA is a natural fit” for the franchise, said Piers Harding-Rolls, an analyst at Ampere Analysis. It “clearly opens up potential for an e-sports dynamic focused on mobile.”

22/06/2020   BBC News
Mixer: Microsoft abandons gaming app in Facebook deal
"This seems quite ruthless, but Microsoft's strategy to reach more gamers is underpinned by its cloud business, not Mixer," said Piers Harding-Rolls from the consultancy Ampere Analysis.

20/06/2020   Variety
France Televisions Affirms Commitment to Animation, Children & Family
A recent Ampere Analysis report into the French market reveals that overall content spend at the broadcaster is down by €1 million compared to this time last year, with investment dropping from €2.1bn in 2018 and 2017 to €2bn in 2020.

20/06/2020   Forbes
Xbox Series X Vs. PlayStation 5: Analysts Predicting A Clear Winner
Gamesindustry.biz reports that Ampere Analysis came to a similar conclusion, expecting the Ps5 to outsell the Xbox Series X nearly 2-1 by 2024.

19/06/2020   Digital TV Europe
Police warn of illegal streaming dangers as Premier League returns
This comes at a time where, according to research carried out for technology firm Synamedia by Ampere Analysis, over half of sports fans in 10 countries watch pirated services at least once a month.

19/06/2020   The Hollywood Reporter
Will Older Moviegoers Return to Theaters Post-Pandemic?
"If the data is saying two thirds of your audience is going to be Gen Zs and Millennials, you'd want to focus on them with your new release titles. That's the low-hanging fruit," says Ampere analyst Minal Modha.

19/06/2020   Digital TV Europe
Is coronavirus just an excuse for Quibi’s poor performance?
“Honestly, it was probably always a little ambitious,” argues Henry Beckwith, analyst at Ampere. “The value proposition of Quibi from the start has been hard to clearly define. Whilst claiming to compete more in the social media world than the streaming world, Quibi crucially has so far failed to provide enough added value to consumers to justify the US$4.99 minimum price tag.”

18/06/2020   Financial Times
The shows must go on: inside Netflix’s race to restart filming
With almost 300 shows commissioned and in various stages of production, according to Ampere Analysis, Netflix pipeline is double that of rival services such as Disney+ or Amazon Prime.

17/06/2020   IBC365
Sports Broadcasting: How media companies are innovating to plug the content gap
According to Ampere Analysis, churn rates in the UK for pay TV channels have shown only a slight rise, mainly because broadcasters like Sky Sports have allowed subscribers to pause with payments until live sport returns.

17/06/2020   Tom's Guide
PS5 predicted to destroy Xbox Series X on sales
Piers Harding-Rolls, research director at Ampere Analysis, published a report that predicts the PS5 will outsell the Xbox Series X.

16/06/2020   BBC News
Fortnite: Fans disappointed as event reaches capacity
Research firm Ampere Analysis's gaming expert Piers Harding-Rolls told the BBC such events would become "more numerous as Epic tests ways to expand the game into a social interactive platform for content, or artists that reside outside of the game".

16/06/2020   VG247
PS5 will outsell Xbox Series X, but both will sell less than current-gen consoles, predicts analyst
Piers Harding-Rolls, research director for games at Ampere Analysis, has revealed some interesting insight into how next-gen will shake out for both PS5 and Xbox Series X.

15/06/2020   Variety
French Animation Undergoes Platform Revolution
TV ad revenues will drop at broad networks TF1 and M6, in part because of COVID-19 impact, from €1.5 billion ($1.6 billion) to €1.3 billion ($1.4 billion) and €0.9 billion ($1.0 billion) to €0.8 billion ($0.9 billion) respectively, analysts Léa Cunat and Alice Thorpe said at a May 2020 Ampere Analysis webinar.

15/06/2020   The Telegraph
PS5 vs Xbox Series X: Is Microsoft or Sony best placed to win the $160bn console war?
According to Ampere's data, Sony and Microsoft will both sell under 5m consoles of the PS5 and Xbox Series X in the Christmas quarter this year, but by 2024, Sony will have outstripped Microsoft again by selling 66m units to Microsoft’s 37m.

14/06/2020   Game Rant
PlayStation 5 Will Outsell Xbox Series X, Predicts Analyst
The projection, published by Ampere Analysis, estimated that the PlayStation 5 will sell-through 4.6 million units by the end of 2020, with the Xbox Series X selling 3.3 million units in the same period.

12/06/2020   BBC News
PlayStation 5: Sony gives first look at the PS5 console and games
"Console gaming has proven to be resilient to economic downturns because it continues to offer good per-hour entertainment value," Piers Harding-Rolls wrote in a research note for Ampere Analysis.

12/06/2020   Bloomberg
European Football Restarts But Minus Fans
Minal Modha, consumer research lead at Ampere Analysis, tells Bloomberg's Annmarie Hordern that European football clubs are starting to play again after the lockdown, with enormous financial penalties hanging over them if they don't finish out the season.

11/06/2020   GamesIndustry.biz
PS5 will far outsell Xbox Series X, predicts analyst
Ampere's Piers Harding-Rolls expects PS5 to sell 66 million sold by end of 2024, compared to 37 million for Series X

11/06/2020   Reuters
Sony calls on Spider-Man for PS5 year-end launch
The move could indicate Sony had “examined ways to reduce the price point and give it more flexibility in the market,” said Piers Harding-Rolls, Head of Games Research at Ampere Analysis.

11/06/2020   Bloomberg
Sony Reveals PlayStation 5 Editions and Marquee Games
Piers Harding-Rolls, an analyst at Ampere Analysis, anticipates the new consoles will sell for $450 to $499. “Higher pricing is actually predicted to have a minimal impact on adoption at launch,” he said.

11/06/2020   The New York Times
Sony Calls on Spider-Man for PS5 Year-End Launch
The move could indicate Sony had "examined ways to reduce the price point and give it more flexibility in the market," said Piers Harding-Rolls, head of games research at Ampere Analysis.

08/06/2020   Rapid TV News
One in seven global OTT homes borrowing accounts
With SVOD surging during the COVID-19 pandemic, it is clear that mass audiences are more than willing to pay for content but research from Ampere Analysis has shown a growing number using ‘borrowed’ accounts to access services.

08/06/2020   Digital TV Europe
Broadband providers see growth across the globe amid pandemic
According to Ampere Analysis’s Broadband market bellwether, 70% of companies in the market have reported growth during the health crisis, with positive net additions of more than 8 million subscribers.

05/06/2020   Advanced Television
Research: 1 in 7 OTT homes ‘borrowing’ accounts
Research from Ampere Analysis has revealed that one in seven online video households worldwide are ‘borrowing’ an account.

05/06/2020   Broadband TV News
One in seven OTT homes are borrowing accounts
Minal Modha, Consumer Research Lead, Ampere Analysis says: “With 50 million account borrowers paying for another subscription OTT service and more than two-thirds taking pay TV, it’s clear that these consumers are not averse to paying for content."

05/06/2020   SportBusiness
Study: Over half of sports fans use pirated streams once a month
Synamedia’s ‘Charting Global Sports Piracy’ report draws on results from over 6,000 sports fans conducted by Ampere Analysis. Just 16 per cent of online sports fans said that they never watch via illegal sources.

04/06/2020   MediaPlayNews
Ampere: U.S. Streaming Households Up OTT Video Services 27%
The number of over-the-top video services in domestic homes increased 27% in the first quarter, ended March 31, according to new data from Ampere Analysis.

04/06/2020   Broadband TV News
Synamedia: 51% of sports fans watching pirated sports services once a month
The research, conducted for video software provider Synamedia by Ampere Analysis, found that of those who regularly view illegal sports content, 42% watch sports fixtures on a daily basis.

04/06/2020   Forbes
Inside Oprah’s Return To The Celebrity 100
At the end of last year, it had only 33.6 million U.S. subscribers, according to research firm Ampere analysis, compared to Netflix NFLX’s 61.3 million and Disney+’s 28.6 million.

04/06/2020   KidScreen
The kids (industries) are alright
Estimates from Ampere Analysis suggest COVID-19 will wipe out USS$160 billion of entertainment industry growth globally over the next five years (when TV and online advertising are included). But children’s entertainment looks like it will be one of the least affected sectors.

04/06/2020   Digital TV Europe
Over half of sports fans watching pirate services
Over half of sports fans in 10 countries watch pirated services at least once a month, according to research carried out for technology firm Synamedia by Ampere Analysis.

04/06/2020   SportsPro Media
Study: 51% of sports fans watch pirate streams despite 89% owning subscriptions
The Charting Global Sports Piracy report, carried out by Ampere Analysis on behalf of video software provider Synamedia, found that 42 per cent of those who regularly use illegal streaming services watch sports fixtures on a daily basis.

03/06/2020   Advanced Television
Research: Half of sports fans admit piracy
The Charting Global Sports Piracy report draws on results from a 10-country study of over 6,000 sports fans conducted by Ampere Analysis. It finds that, while 89 per cent of sports fans have a pay-TV or subscription OTT service, over half (51 per cent) still watch pirate sports services at least once a month.

02/06/2020   C21 Media
Covid-19 diaries: Caroline Torrance, Guy Bisson & Gary R Benz
Ampere Analysis research director Guy Bisson details the US $160bn hit the firm predicts to media and entertainment

01/06/2020   BBC News
Google delays Android 11 launch
Piers Harding-Rolls, from Ampere Analysis, said it would be an important first showcase for the games that would be available with the device, which has not yet been released.

01/06/2020   IBC365
The year of the OTT comes good, but still challenges ahead for SVoDs
Rahul Patel, analyst at Ampere Analysis, told us that tech companies like Apple and Amazon could be best placed to act as aggregators for content platforms because they already have an engaged marketplace.

29/05/2020   Variety
Intl. TV Newswire: French TV Post-COVID, ‘The Rookie’ Sells, Studiocanal Goes Nova
An Ampere Analysis study, French Content Market: Spend and Commissioning Strategies doubled down on COVID-19 Impact on TV Revenues

29/05/2020   Financial Times
Sony on track for PS5 launch despite supply-chain challenges
“Our original assumption was there was potential to have a bigger launch than PS4,” said Piers Harding-Rolls, games analyst at Ampere Analysis.

29/05/2020   GameDaily.biz
Sony to hold PlayStation 5 games showcase next week
For analyst Piers Harding-Rolls of Ampere Analysis, Sony’s upcoming event is a chance for the company to capitalize on the already substantial hype for the next PlayStation console.

29/05/2020   GamesIndustry.biz
PlayStation 5 games to be revealed on June 4th
Research director of Ampere Analysis, Piers Harding-Rolls, says the June 4th presentation will be crucial in maintaining and building momentum for the next generation.

29/05/2020   Digital TV Europe
Maxed out? Do US audiences have room for Warner’s new streamer?
This is a concern echoed by Rahul Patel, an analyst at Ampere. “The branding is certainly less clear-cut than in the case of Disney, where its individual production assets have historically been more closely aligned to the studio in branding terms,” he says.

27/05/2020   Broadband TV News
Ampere Bellwether chimes with pay-TV growth
Analysis by Ampere shows pay-TV subscriber totals in Q1 2020 are 0.3% higher than they were in the previous quarter.

27/05/2020   MediaPlayNews
Ampere: ‘Low-Level’ Pay-TV Sub Growth Continues Despite Rampant Cord Cutting
With U.S. pay-TV operators shedding more than 2 million subscribers in the first quarter, new data from Ampere Analysis finds that worldwide pay-TV continues to grow — albeit slowly.

26/05/2020   Variety
Spanish-Language Giants Sketch Post-COVID 19 Roadmap
After English and Mandarin, Spanish-language scripted production now doubles French or German in volume of titles, according to a March 2020 Ampere Analysis study.

25/05/2020   IBC365
OTT Week: Smashing the theatrical window
Ampere’s latest forecasts suggest streaming will gain 12% of additional growth in revenue between now and 2025.

22/05/2020   Variety
Intl: TV Newswire: Ampere’s Grim Forecast; Orange TV-Mediapro; ViacomCBS LatAm Moves
According to an updated study by U.K. firm Ampere Analysis, the Covid-19 crisis will cost the global entertainment industry $160 billion over the next five years.

22/05/2020   Le Figaro
Cinéma, DVD, télévision: quel coût la crise sanitaire aura-t-elle sur l'industrie du divertissement ?
The sector could lose up to $ 160 billion in the next five years, according to research firm Ampere Analysis.

21/05/2020   Advanced Television
Analysis: M&E to take $160bn Covid-19 hit
The latest forecast revisions from Ampere Analysis reveal that the global entertainment sector is set to lose $160 billion (€146bn) of growth as a result of the COVID-19 pandemic over the next five years.

21/05/2020   The Hollywood Reporter
Entertainment Industry's Coronavirus Hit Estimated at $160 Billion Over 5 Years
Advertising revenue growth will be affected most in absolute dollar terms, but theatrical will see the biggest relative hit at 11 percent, with Ampere Analysis forecasting a $24.4 billion growth loss.

21/05/2020   TVB Europe
Entertainment industry set for $160 billion hit from coronavirus
According to figures from Ampere Analysis, the biggest impact will be felt in 2020 and throughout 2021, growth will be reduced each year for the duration of the five year forecast period.

21/05/2020   Forbes
Pandemic, Downturn To Cost Entertainment Industry $160 Billion In Growth Over 5 Years
The economic impacts of the lockdown and recession will badly stunt growth in the entertainment sector over the next five years, hitting theatrical exhibition and advertising the hardest, according to projections from Ampere Analysis.

21/05/2020   Rapid TV News
Covid-19 to cost global entertainment $160BN over next five years
Ampere Analysis calculates that the global entertainment sector is set to lose $160bn of growth and while the most significant impact will be felt in 2020, growth will be reduced each year until 2025.

21/05/2020   New York Post
Entertainment industry to take $160B hit from coronavirus, analyst says
“Those decisions will contribute to the global entertainment sector losing $160 billion of growth” over the next five years, according to Bisson, who noted that the bulk of the losses will occur through 2021.

20/05/2020   Advanced Television
Analysis: 60% of scripted releases at risk of delay
A new report by Ampere Analysis reveals that audiences and the industry can expect disruption to the supply and release of new content for over a year as a result of production delays caused by COVID-19.

20/05/2020   Worldscreen
COVID-19 to Delay 60 Percent of Scripted Output
The supply and release of new content will be disrupted well into 2021 as a result of the COVID-19 pandemic, according to Ampere Analysis.

19/05/2020   Complex
TikTok Taps Kevin Mayer as CEO After He Resigns as Disney’s Head of Streaming
Disney+ eclipsed 50 million subscribers in April while UK market research firm Ampere Analysis reported that 50 percent of U.S. internet users with children under 10 years old have subscribed to the Mouse House's streaming service.

19/05/2020   Deadline
COVID-19 Shutdown Will Delay 60% Of U.S. & Global Drama As Scripted Hangover Set To Extend Well In 2021, Data Shows
The scale of the COVID-19 commissioning hangover has been laid bare in a new report from Ampere Analysis.

19/05/2020   Radio Times
Coronavirus shutdown to delay 60 per cent of all TV drama, new report predicts
Across the globe, almost 60 per cent of scripted titles with 2020 air dates are set to be delayed, according to a report by Ampere Analysis.

19/05/2020   Business Insider
Reality TV and unscripted shows have an advantage in the coming months as dramas, comedies, and other scripted series face major delays
Unscripted TV commissions are up this year and scripted ones are down, according to a Tuesday report from analytics company Ampere Analysis.

19/05/2020   The Wrap
How Pandemic Could Delay 60% of Scripted Shows and Change TV Production
During the second half of the year, Ampere projects there will be 5-10% fewer scripted titles released each month by the world's top TV producers

18/05/2020   Variety
Iberseries Launches Digital Pitch Session, and ‘La Unidad’ and After COVID-19 Panels
“Content internationalization is leading to the emergence of language mega-groupings for scripted,” read an study by London-based research company Ampere Analysis.

15/05/2020   Bloomberg
Masked Coaches, Empty Stands: A Soccer League Tries to Reopen
“This will allow the competition to steal a march on rival top leagues and drive better brand awareness in the absence of any meaningful competition -- with the aim of improving its standing for next season, and boosting future rights deal values” said Richard Broughton.

13/05/2020   Business Insider
'Doom Patrol' season 2 will debut simultaneously on HBO Max and DC Universe in June
"A lot of its content doesn't have an exclusive feel, which niche services need to secure long-term subscribers," said Richard Cooper, Research Director at Ampere Analysis.

13/05/2020   The Hollywood Reporter
Why Global Theatrical Windows May Emerge Stronger After COVID-19
"For a lot of titles, you have a quite a few alternatives to the cinema," says Ed Border, research director at London-based media think tank Ampere Analysis.

12/05/2020   Variety
Mediapro’s Telson, Unitecnic Launch Actors at Home Premium Dubbing Studio (EXCLUSIVE)
60% of Netflix foreign-language titles bow dubbed into European Spanish in Spain, according to a study by media research company Ampere Analysis.

06/05/2020   Business Insider
Insiders say major questions hang over DC Universe as its parent company prepares to launch Netflix rival HBO Max
Richard Cooper, Research Director at Ampere Analysis, said not all smaller streaming services would necessarily struggle as more of these “mega platforms” become available.

05/05/2020   Rapid TV News
SVOD services continue local content push
Research from Ampere Analysis has found that the global steaming giants such as Netflix and Amazon Prime Video are continuing to beef up their local content in international markets.

05/05/2020   Advanced Television
Analysis: SVoD services compete in local content push
Research from Ampere Analysis has identified which markets have the highest demand for local content, and how the largest players are meeting this demand.

05/05/2020   Digital TV Europe
Ampere: Netflix and Amazon going local but facing more competition
Ampere’s Consumer media and entertainment tracker found that China, the US and India had the highest proportion of respondents regularly watching local content.

04/05/2020   Variety
Visions du Reel: Virtual Fests, Trends, Buzz Titles, Trading
Western Europe and North America’s drama series production is distinguished by its large number of documentaries, suggested a Feb. 2020 Ampere Analysis study.

03/05/2020   Rapid TV News
Covid-19: premium VOD surges but suppliers pace content availability
According to research from Ampere Analysis, Titles expected to gain the very largest international box office revenues have not been released on PVOD.

02/05/2020   The Guardian
Studios bypass cinemas with lucrative lockdown premieres
“Studios are not releasing ‘tier one’ titles on PVOD,” said Richard Broughton, analyst at research firm Ampere.

01/05/2020   Advanced Television
Analyst: More opportunity for premium VoD experimentation
The team at Ampere Analysis publishes a weekly podcast discussing the impact of the Coronavirus pandemic on the entertainment industry.

27/04/2020   Variety
Secuoya Group Names Former HBO Exec James Costos Secuoya Studios President, Opens L.A. H.Q.
Spanish-language scripted drama production levels about double those in French, according to a study by research company Ampere Analysis.

24/04/2020   Digital TV Europe
Netflix is riding high, but must brace for inevitable post-lockdown churn
Speaking on Ampere Analysis’s The Amp podcast, Tony Maroulis – principal analyst at the research firm – noted that this was the best quarter in the company’s history.

23/04/2020   Variety
Legendary Global, ESPotlight Seal Spanish-Language Production Alliance
“It’s much cheaper producing outside the U.S., often a fraction of what it would be for the same sort of production quality,” Ampere Analysis’ Guy Bisson said at a Göteborg Festival Masterclass this year.

23/04/2020   IBC365
YouTube turns 15: Viral vlogging and altering the state of TV
Ampere Analysis research manager Daniel Gadher says: “One key area where YouTube’s impact has been clearly seen is in the shifting dynamics of the advertising industry.

22/04/2020   BBC News
Fortnite reluctantly comes to Google Play store
"Epic has bitten the bullet and released Fortnite on Google Play because there remains a partially untapped audience on Android, especially in markets where smartphone adoption is still increasing," said Piers Harding-Rolls, games research director at Ampere Analysis.

20/04/2020   BBC News
Facebook reveals Gaming app to rival Twitch and YouTube
Bringing all those functions together "helps it differentiate from other live streaming-only apps," said Piers Harding-Rolls, Research Director for games at Ampere Analysis.

19/04/2020   VGR
Ampere Analysis Gives PS5 and Xbox Series X Price Predictions
The latest PS5 and Xbox Series X price predictions come from market-leading data and analytics firm Ampere Analysis.

17/04/2020   Advanced Television
Analyst: Licence fee alternatives would underfund BBC
In light of the ongoing UK governmental review of the potential decriminalisation of the BBC licence fee, Ampere Analysis explores four possible alternative funding models as possible replacements for the licence fee.

17/04/2020   Game Rant
PS5 and Xbox Series X Price is Higher Than Expected, Says Analyst
Analysis firm Ampere Analysis has published a new report with its suggestions of what the PS5 and Xbox Series X price could be.

17/04/2020   The Gaming Economy
Europe Mobile Game Revenue Hits Record High; Riot Acquires Hypixel
The esports industry is predicted to be resilient to a global recession, with recent relationships forged with traditional sporting organisations cited as a significant driver for future growth, according to a report by Ampere Analysis.

17/04/2020   Rapid TV News
Most alternatives to Licence Fee would leave BBC underfunded
Research firm Ampere Analysis has examined a number of potential alternatives to the BBC Licence Fee and found them all wanting.

16/04/2020   GameDaily.biz
Report: The games industry braces for a recession (Ampere Analysis)
Research Director, Piers Harding-Rolls talks to GameDaily about how prepared the multifaceted industry is to face a recession.

10/04/2020   The New York Times
How the Beleaguered BBC Became ‘Comfort Food’ in a Pandemic
Although audiences might be joining him for some squats, the current popularity of Mr. Motivator is more akin to “comfort food,” said Richard Broughton, the research director at Ampere Analysis, a media research firm.

09/04/2020   Digital TV Europe
Ampere Analysis: SVOD streamers ramping up reality content
SVOD streaming providers significantly ramped up the amount of reality TV programming on their services last year, according to data from Ampere Analysis.

08/04/2020   The Hollywood Reporter
Tiger King,' 'Love Is Blind' Signal Reality Is "Next Battleground" for Streamers, Report Finds
Research published Wednesday by Ampere Analysis under the title "SVOD services wake up to Reality" shows that streaming platforms in the U.S. and U.K. last year commissioned 95 unscripted shows, making reality, by volume, the third-most popular genre among streaming services behind documentaries (152 commissions) and comedy specials (121 commissions).

08/04/2020   Rapid TV News
Reality bites for SVoD
While already a staple for linear services, reality programming is slowly beginning to gain traction within video on-demand (VOD) services says research from Ampere Analysis.

08/04/2020   GameDaily.biz
Google Stadia goes free but will lower settings to ease server strain amid pandemic
"Google understands this and is the key reason the company is acquiring new talent to build out its first-party studio capability," Piers Harding-Rolls of Ampere Analysis told us last month.

04/04/2020   The Telegraph
Launching at the height of a lockdown may prove fatal for Netflix rival Quibi
“It is beginning to look a little crowded,” says Richard Broughton, of Ampere Analysis.

03/04/2020   Inc.
Quibi Is Jeffrey Katzenberg's $1.7 Billion Gamble
"Richard Broughton of Ampere Analysis suggests that Quibi's biggest challenge may be "proving the value of short form video. Will [users] actually pay for it with the huge volume of content for free?"

02/04/2020   CNBC
Sales of video games soar as the coronavirus leaves millions trapped in their homes
Piers Harding-Rolls, research director for games at Ampere Analysis, told CNBC in an email that the early sales figures were “an outperformance on prior expectations.Animal Crossing as a Nintendo (intellectual property) has never been a tier-one seller,” Harding-Rolls said. “This latest release has shifted the franchise to the big league.”

01/04/2020   Polygon
The Xbox Series X master plan
“Like all the console companies, Microsoft realizes there is a ceiling to the audience for buying a relatively expensive device to play games on,” says Piers Harding-Rolls, research director at Ampere Analysis.

31/03/2020   Variety
Arte France Moves to Open Up French Series to International
Arte now ranks as the second most international of European drama series producers with 24% of its commissioned series produced outside France or Germany, according to an Ampere Analysis study

31/03/2020   Worldscreen
Ampere: Netflix Prioritizing Dubbing in Major EU Markets
Ampere Analysis has found that Netflix is customizing its localization strategy for key markets, choosing to prioritize dubbed content in countries such as France, Germany, Italy and Spain, while focusing on subtitles in smaller markets.

31/03/2020   IBC365
Analysis: The supply chain in the time of coronavirus
But as Richard Broughton from Ampere Analysis points out, “Given the timescales we were already looking at for the deployment of 5G it’s going to be adding months onto a process that is already years away.”

30/03/2020   Advanced Television
Research: Netflix prioritises dubbing in major EU markets
Research by Ampere Analysis has revealed that Netflix customises its localisation strategy for key markets, choosing to prioritise dubbed content in territories such as Japan, France and Germany, while focusing on subtitle use in smaller markets.

30/03/2020   Variety
Global Content Trends Reveal Unscripted Boom, Surge in Female-Led Dramas
Recent findings by London-based media research firm Ampere Analysis, which delivered a presentation as part of virtual event MIPTV Plus, reveals an unscripted boom among streamers (best evidenced, perhaps, by Netflix’s break-out doc series “Tiger King”), as well as hot topics in drama and the go-to broadcasters for co-production.

30/03/2020   The National
Many cinemas are currently closed worldwide. Could this be a sign of things to come?
One 2018 study by Ampere Analysis suggests that in two of the world’s biggest box office markets – the US and the UK – subscribers visit the cinema twice as often

25/03/2020   The Washington Post
For NBC, an Olympics delay was best among bad outcomes
Richard Broughton, research director at the London-based media firm Ampere Analysis, said the advertising situation may work out for NBC. “It’s obviously a hit in terms of audiences and the associated ad revenue [this year] but with the underlying loss of confidence in the market from many advertisers, and certain sectors pulling back entirely, the ability for NBC to shift a big cost line-item to next year when advertising budgets are gearing up again, may actually be, on balance, a reasonable outcome for the broadcaster.”

23/03/2020   Videonet
The impact of coronavirus on the television and wider media industry
“Short-term, viewing of broadcast TV and usage of SVOD services may rise if people stay at home, but it would be simplistic to say that this is ‘good’ for the TV industry,” says Richard Broughton, Research Director at Ampere Analysis.

21/03/2020   The Guardian
Amazon Prime Video to slow streaming to fight broadband overload
Amazon is second only to Netflix in global subscriptions, with an estimated 118m Prime Video users. There are about 35m users across Europe, with 9m of those in the UK, according to Ampere Analysis.

20/03/2020   Digiday
With schools shut, kids linear TV ratings are on the up
“One of the challenges many kids brands face is effectively a share of voice,” said Richard Broughton, research director at Ampere Analysis. “How do kids find your content in a very cluttered media landscape when the first port of call is being brought up with tablets as babysitting devices and maybe defaulting to online brands.”

20/03/2020   Los Angeles Daily News
In coronavirus-jolted entertainment landscape, streaming video going strong
“Italy, which is arguably 7-14 days ahead of countries like the U.S. in terms of the measures deployed to counteract the spread of coronavirus, has seen a significant spike in consumer interest in online video services like Netflix and Amazon,” Richard Broughton, research director at the London-based media measurement firm Ampere Analysis, explained.

17/03/2020   Broadband TV News
Half of US families with young children already subscribe to Disney+
In addition to households with children, 18-24 year old are also finding it hard to resist the new streaming service, according to new findings from Ampere Analysis.

17/03/2020   Deadline
Half Of U.S. Families With Young Children Now Subscribe To Disney+ – Report
UK market research firm Ampere Analysis said its findings show the platform has been “disproportionately successful in engaging core audiences in its home market” since launching in November 2019

17/03/2020   Variety
Disney Plus: Half of U.S. Homes With Kids Under 10 Have Already Subscribed
Since Disney Plus’ launch in the U.S. in November 2019, approximately 50% of American households with children under 10 have already subscribed to Disney Plus midway through the first quarter of 2020, according to consumer research from Ampere Analysis.

17/03/2020   Observer
Disney+ Is Already Tapping Into One of Streaming’s Biggest Growth Areas
As many as 50 percent of U.S. internet users with children under 10 in their households have already subscribed to the Disney+ streaming service, according to a report from UK market research firm Ampere Analysis

16/03/2020   SportsPro Media
Premier League elite want to shake up 3pm TV blackout
Amazon has already thrown its weight behind Premier League media rights after streaming 20 live games this season, including the popular Boxing Day slate. This helped the league to extend its reach to nearly three-quarters of UK fans, according to Ampere Analysis.

13/03/2020   Variety
Cinema, Shoot Shutdowns Add to Perfect Storm for Europe’s Film Industry
“There is a potential bottleneck building. Initially, that’s limited to the theatrical window and the knock-on effect on licensing to pay TV,” says Guy Bisson, at Ampere Analysis.

13/03/2020   Bloomberg
Clubs May Face $1 Billion Bill If Virus Wrecks Soccer Season
Scrapping the rest of the calender could expose the leagues and clubs to a liability that’s well above 1 billion euros ($1.12 billion), said Richard Broughton of media consultancy Ampere Analysis.

13/03/2020   The Wrap
How Disney Could Weather the ‘Temporary Storm’ From Coronavirus
"Fundamentally, Disney has been more exposed than a number of other studio businesses due to the size and scale of its parks operations and its dominance in box office,” Ampere Analysis research director Richard Broughton said.

12/03/2020   Games Radar
When will PS5 and Xbox Series X launch? We ask the analysts
Piers Harding-Rolls looks back to Sony and Microsoft's previous launch in 2013, saying: "Similar to the end of 2013 when Xbox One and PS4 launched together, neither company wants to give one another a head start."

11/03/2020   BBC News
Worlds biggest tech fair cancelled
"This might lead to some permanent change to events like E3," said Piers Harding-Roll, from Ampere Analysis. Such major expos "were already struggling to define themselves in the rapidly changing landscape of games" he said.

11/03/2020   Business Insider
7 Disney Plus TV shows that have already been scrapped or faced major challenges
Right now, Disney Plus is lacking compared to Netflix. Disney has 54 shows in production, according to Ampere Analysis, while Netflix 287.

04/03/2020   City AM
Premier League broadcasting: What does Amazon's initial success with Prime Video mean for the market?
“It’s the first time in the UK we’ve seen a major sport on an over-the-top media service and the delivery of it was near-perfect,” Minal Modha, consumer research lead at Ampere Analysis, told City A.M.

04/03/2020   Deadline
Streaming Study Finds Netflix, Hulu Led In New Subscriptions – In PreDisney+ Era
That may have an estimated 33 million users, but most are not paying subscribers, according to Ampere Analysis, another research group.

03/03/2020   Advanced Television
Research: Young children drive movie market to new highs
Families with young children in their home, particularly aged 10 and under, are making more trips to the cinema than other households, according to research by Ampere Analysis

03/03/2020   The Wrap
Kids Are the Biggest Indicator You’ll Spend Money on Movies
New research shared by Ampere Analysis shows that children — and in particular, children aged 10 and under — are the primary factor in whether a household spends on movies

02/03/2020   Los Angeles Daily News
Coronavirus hits entertainment industry — and some shows may not go on
“Public venues such as cinema chains, theaters, sports venues etc. have been closed to the public in numerous markets, with cinemas closed during the key New Year period in China,” noted Richard Broughton, research director for the British media metrics-measurer Ampere Analysis

29/02/2020   Variety
Intl. TV Newswire: New Studio Boom
“Certain markets are becoming prohibitively expensive to produce in, which would include the U.S. and to a lesser extent the U.K.,” says Guy Bisson at Ampere Analysis.

27/02/2020   Rapid TV News
Box office still beats competitors but DTC poised to change film consumption
Despite changes in consumption models, research from Ampere Analysis has confirmed the growing global demand for movies with traditional windowing remaining a unique asset for the film industry.

25/02/2020   Telecompaper
Box office dominates growing global movie market - Ampere Analysis
The box office still dominates the growing global movie market, with global consumer spending on movies up by almost 30 percent over the last decade, according to new research from Ampere Analysis.

25/02/2020   Advanced Television
Research: Box office still dominates global movie market
Research from Ampere Analysis confirms the growing global demand for movies, despite radical changes in the entertainment industry.

24/02/2020   ScreenDaily
Global content boom drives $100bn of investment per year
Worldwide spending on non-sports content was estimated by Ampere Analysis to be $123 billion in 2018, a 29% increase from $95 billion in 2013.

17/02/2020   Business Insider
Netflix's 'The Witcher' is still the biggest series in the world even as it loses steam in the US
Netflix, however, is still the leader and has 41 sci-fi and fantasy shows in development or production while Amazon has 27. Both are more than Hulu or Disney Plus have combined, according to Ampere Analysis.

16/02/2020   CNN Business
CNN Business
Richard Broughton, research director at Ampere Analysis, said such models would result in a very different BBC — one that has less programming, less investment in the creative sector and less local content.

12/02/2020   The Hollywood Reporter
WarnerMedia Doubles Down on Streaming Shows Ahead of HBO Max Launch
Nearly two-thirds of new commissions are for online, not cable, a new report from Ampere Analysis finds.

12/02/2020   Forbes
WarnerMedia Ramps Up Streaming Commissions Ahead Of HBO Max Launch
A new study published Wednesday by Ampere Analysis has found that of the company’s newly commissioned shows in the fourth quarter of 2019, 73% will be aimed at the new streaming service.

12/02/2020   Trusted Reviews
Another big player has entered the streaming wars – and you can watch for free
Daniel Gadher, from Ampere Analysis, told Trusted Reviews: “Redbox historically has been a DVD rental business operating vending machines around the US from stores and gas stations. Redbox, in launching an AVoD platform, will join a growing part of the online video market, in terms of platforms and revenue segment.

10/02/2020   C21 Media
Linear ad reach hit by viewer decline
The results from Ebiquity’s report echo the sentiments of industry measurement firm Ampere Analysis, which has predicted 2020 to be the year of AVoD.

06/02/2020   IBC365
Going OTT: Designing and delivering the champion of streaming services
Ampere Analysis analyst Tingting Li explains: “UX is certainly a key factor for service providers in helping to make the most of their content investments."

04/02/2020   Broadband TV News
Ampere: VOD driving solo viewing
New research from Ampere Analysis has found an increasing number of consumers no longer find watching TV with other members of their household particularly of interest.

31/01/2020   Rapid TV News
Streaming adapter market becomes competitive battleground
Research from Ampere Analysis has revealed the unique nature of the streaming adapter market with leading players around globe each with wildly different strategic imperatives battling it out in what is a hotbed of competition.

30/01/2020   FierceVideo
Apple snags top Netflix engineer to help build out streaming service – report
Ampere Analysis estimated Apple TV+’s subscriber count for the fourth quarter totaled 33.6 million, enough to make it the third-largest SVOD in the U.S. behind Netflix and Amazon Prime Video.

30/01/2020   KidScreen
Disney+ grows non-fiction slate
Prior to the start of 2020, 15 of the 54 new TV shows Disney+ had commissioned were factual titles and the streamer is growing its catalogue with non-fiction programming because of its potential to reach kids and adults, according to Ampere Analysis.

30/01/2020   Variety
Netflix Announces Seven New Spanish Originals
Netflix’s Spanish production output, which boasts the first Netflix European Production hub soundstage complex at Madrid’s Tres Cantosis already one of the most voluminous in the world with 32 current or upcoming productions, according to a September 2019 report by Ampere Analysis.

29/01/2020   Variety
Guy Bisson Göteborg Masterclass: Global Rights the God Particle of TV Production
Ampere Analysis’ Guy Bisson described companies’ push into acquiring global rights as the “God Particle” – the phenomenon whose existence is the driving factor behind many, if not most, of all current international TV industry trends.

28/01/2020   Billboard
Apple's Services Business Grows to $12.7B in Quarterly Revenue
A report by third-party analytics firm Ampere Analysis estimates that TV+ has amassed more than 33 million subscribers in its first three months of availability.

28/01/2020   Variety
Amazon’s Latest Latin American Deals: 5 Takeaways
For Amazon Prime Video, “the fundamental is the competitive edge in those markets and the ability to grow international subscriber base, which is of course is where Netflix is getting its growth from,” said Guy Bisson, executive director, Ampere Analysis.

27/01/2020   TVB Europe
Sky ‘set to beat BT and Virgin to Disney Plus deal’
According to Richard Broughton, research director at Ampere Analysis, Disney’s relationship with Sky has been a crucial component of the company’s distribution strategy in Europe to-date.

25/01/2020   New York Magazine
Netflix Changed the Way It’s Counting Viewers. Does the Math Add Up?
Guy Bisson of Ampere Analysis, talking to THR: “As the TV market makes a general transition to streaming, it’s a logical step to move beyond the SVOD-only agenda that has so far dominated, towards the incorporation of advertising models as part of the wider bundle and choice options.”

24/01/2020   The Wall Street Journal
Amazon Prime Video Gives Amateur How-To’s, Conspiracy Theories a Stage
A December analysis by Ampere Analysis found about 22,500 movies and TV shows on the service were professionally made

24/01/2020   Variety
Apple TV Plus May Have More Than 33 Million Users But ‘Vast Majority’ Aren’t Paying for It
That’s been the initial takeaway from estimates by research firm Ampere Analysis, which has pegged Apple TV Plus as having racked up 33.6 million customers in the U.S. alone as of the end of 2019.

22/01/2020   Business Insider
NBCUniversal ad sales chief says Peacock will focus on innovating ad formats
The more SVOD services that a streaming user has, the more likely they were to agree with the statement, "I don't mind seeing advertising when I watch TV," per Ampere Analysis

21/01/2020   C21 Media
SVoD, free TV combo ‘on the rise’
More and more consumers in the US and Western Europe are forgoing pay TV to combine SVoD with free TV, according to Ampere Analysis.

21/01/2020   Digital TV Europe
Roku announces Brazilian expansion
Figures from Ampere Analysis seem to back this up, with it previously being estimated that Brazil is the ninth-biggest OTT subscriber market in the world with more than 10 million users.

20/01/2020   Broadband TV News
Growth in subscription stacking continues
A survey conducted by Ampere Analysis shows a growth of 6.3 percentage points in so-called subscription stacking since Q3 2018; in the United States the percentage is up by 6.6 points.

20/01/2020   The Wrap
More Americans Than Ever Pay for 3 or More Streaming Services
Maybe stream fatigue isn't a thing anymore, with more Americans than ever before paying for at least three streaming services, according to a new survey released by Ampere Analysis on Monday morning.

19/01/2020   The Washington Post
Hate TV ads? Peacock may change your mind.
A separate survey by Ampere Analysis Ltd. similarly found price to be by far the biggest motivator for consumers switching to ad-supported apps, and 39% said they don’t mind seeing ads while they watch.

17/01/2020   The Hollywood Reporter
Peacock Signals New "Gold Rush" For AdSupported Streaming
"The rush to AVOD will be supercharged by some of the studios' direct models such as Disney's Hulu and NBCUniversal's Peacock," says Guy Bisson, director of digital research group Ampere Analysis.

17/01/2020   Variety
What Natpe Says About Turner’s Ambitions in Mexico
Netflix produces near twice as many originals there (40) as in France (23) or Germany (23), according to Ampere Analysis.

15/01/2020   The Hollywood Reporter
NBCUniversal's Peacock Unveiling: What Wall Street Is Expecting
AVOD is coming, and it's going to make its mark on the VOD landscape rapidly," said Guy Bisson, director at Ampere Analysis.

15/01/2020   IBC365
China dominates global esports consumption
Nordic countries top Europe and Western markets with one in four internet users choosing esports games over other media, according to research from Ampere Analysis.

13/01/2020   The Hollywood Reporter
China Leading Esports Boom
A report published Monday by research group Ampere Analysis finds that 26 percent of Chinese Internet users watch esports at least once per month, more than double the rate of audiences in the U.S. and Western Europe.

09/01/2020   Deadline
BBC Studios Missed Revenue Targets For Commissions From Rival Streamers & Broadcasters
Ampere Analysis research showing BBC Studios was the most commissioned creator of new content in the UK last year.

09/01/2020   Trusted Reviews
Quibi is a new streaming service that’s perfect for anyone with a short attention span
Data from market analysts at Ampere Analysis shows that Quibi is leading the way when it comes to commissioning short-form entertainment. Almost half of those commissions are also unscripted.

09/01/2020   Variety
Exile Content Sets Manolito Gafotas TV Series (EXCLUSIVE)
“There is room for four-quadrant alongside more demographically polarized,” agreed Guy Bisson, at Ampere Analysis.

06/01/2020   Advanced Television
Analyst: 2020 – The year of AVoD
"Ampere Analysis predicts that 2020 will be the year of Advertising supported Video on Demand (AVoD) as free ad models start to build scale and roll-out internationally".

06/01/2020   Broadband TV News
2020 is the year of AVOD
"Advertising supported Video on Demand (AVOD) will make its mark in 2020, according to Ampere Analysis".

06/01/2020   C21 Media
AVoD ‘avalanche’ to take place in 2020
"2020 will be the year of advertising-supported VoD (AVoD), with platforms using the model set to build scale and roll out internationally, according to Ampere Analysis".

05/01/2020   The Guardian
Netflix faces crunch year as Disney, Apple and more vie for streaming crown
“Netflix has by far the strongest catalogue, in the US it has 10 times the number of titles of Disney, and there are only so many Mandalorians Disney has at its disposal,” said Richard Broughton, an analyst at Ampere.

03/01/2020   Variety
Intl. TV Newswire: Netflix Rankings Abroad, BBC’s ‘Gavin and Stacey,’ Latest VIS, HBO Latin America Titles
"Top 10s don’t really give you a full picture in any way of what’s been a mental shift in the popular attractiveness and willingness of the audience to engage with non-English native series,” says Guy Bisson, at Ampere Analysis.

30/12/2019   The Wrap
Hollywood Experts’ Predictions for 2020: Netflix Gets Acquired, Apple TV+ Flops
"While our recent survey waves have pointed at the amount of streaming services U.S. consumers are willing to take is flat (2.6 servcies per US SVoD household has been fairly consistent in recent consumer waves), I expect this to jump to around 3.5 in 2020" says Ampere's Toby Holleran.

24/12/2019   Radio Times
YouTube was more popular than BBC iPlayer in the UK in 2019
"Video sharing website YouTube attracted more viewers than BBC iPlayer in the UK in 2019, according to research by media firm Ampere Analysis".

20/12/2019   KidScreen
Where Disney+ stands with docs
"Factual titles have accounted for 15 of the 54 shows Disney has announced for its new SVOD so far, and this push is likely to court co-viewers, says Ampere Analysis".

18/12/2019   Broadband TV News
It’s beginning to stream a lot like Christmas
"If it’s a Christmas movie that you’re after then Amazon Prime is the best place to go looking, says Ampere Analysis".

17/12/2019   MediaPlayNews
YouTube Remains No. 1 Video Platform (Except in China)
"Ampere Analysis found that YouTube attracted the most eyeball globally, except in China, where government-backed services such as iQiYi reign supreme. Runner-ups included Netflix and Facebook".

17/12/2019   The New York Times
With Echoes of Trump, Boris Johnson Scorns the BBC
“Although there’s been pressure from both sides of the political divide on the BBC, it feels as if the current administration is more likely to act and do something drastic than a prior government would have been able to,” said Richard Broughton, the research director at Ampere Analysis

11/12/2019   Digiday
Inside the Sky NewsBuzzFeed UK election show
“It’s an experiment with a good chance of success for both parties,” said Richard Broughton, research director at Ampere Analysis.

10/12/2019   Digital TV Europe
Amazon significantly increases Premier League’s domestic exposure
According to figures from Ampere analysis, Amazon – which reportedly paid £90 million for 20 live matches per season through to 2022 – has extended the reach of live coverage to nearly three-quarters of domestic fans.

09/12/2019   SportsPro Media
Study: Amazon increased Premier League’s UK reach by a third
Amazon’s debut as a domestic broadcast partner to the Premier League extended the reach of English soccer’s top flight to nearly three-quarters of UK fans, according to Ampere Analysis.

09/12/2019   TVB Europe
Short-form content on the rise
Short-form content makes up 11 per cent of upcoming VoD commissions, Ampere Analysis has found.

06/12/2019   Advanced Television
Analysis: EPL on Amazon extends reach to 72%
Amazon’s screening of English Premier League (EPL) football matches has extended the reach of live coverage of the competition’s games to nearly three-quarters of domestic fans, according to Richard Broughton, Director at Ampere Analysis.

06/12/2019   Campaign
Sky plots future with AR tech as football broadcast rivals circle
Minal Modha, consumer lead at Ampere Analysis, warned that Sky needs to up its game as consumers face the "subscription fatigue" of having to buy from three providers to watch the same sport.

05/12/2019   Business Insider
Netflix is pushing global access through pay-TV partnerships
Netflix is now accessible to over 300 million global pay-TV homes via hardware like connected set-top boxes, per a new report from Ampere Analysis.

04/12/2019   IBC365
Can Amazon deliver a Premier football experience?
“Amazon will need to accurately forecast the viewership for these games to be able to support dramatic spikes in traffic at the times of the matches” – Daniel Harraghy, Ampere Analysis

04/12/2019   Rapid TV News
Netflix reaches more than 300MN pay-TV households
No matter what the new DTC firms do between now and the end of the year, Netflix has notched up a strong year, adding over 15 major new pay-TV partners in 2019 to be available to almost half of all pay-TV homes says research from Ampere Analysis.

02/12/2019   Advanced Television
Netflix: 15 major new payTV partners in 2019
“The increase in the number of pay-TV partnerships with Netflix marks a distinct shift in the industry, as more and more of the streaming giant’s traditional ‘enemies’ cosy up through onboarding deals,” advises Elinor Clark, Analyst at Ampere Analysis.

02/12/2019   Deadline
Netflix Is Available In More Than 300M Global Pay-TV Households
Netflix is available in more than 300 million pay-TV households worldwide, according to a new report from UK research firm Ampere Analysis.

02/12/2019   Observer
New Report Estimates Netflix Is Available in Over 300 Million Pay-TV Homes Worldwide
According to a new report from UK research firm Ampere Analysis (per Deadline), Netflix is available in more than 300 million pay-TV households: meaning it is available to consumers through their partnerships with providers like Roku, AppleTV and smart TVs that come loaded with the app.

02/12/2019   The Hollywood Reporter
Partnership Deals Give Netflix Access to More Than 300M Households, Report Finds
Thanks to carriage deals with the likes of Sky and CanalPlus, the streaming giant now has access to nearly half of all pay-TV subscribers outside of China, a new report by Ampere Analysis finds.

27/11/2019   Variety
AwesomenessTV Launching on Pluto TV in the U.K. as AVOD Service Expands (EXCLUSIVE)
"Ampere Analysis said that, in the third quarter of this year, 15% of respondents to its consumer survey had watched an AVOD service, excluding YouTube, in the past month".

25/11/2019   SportsPro Media
Study: NFL could get major UK revenue boost by dropping Sky for OTT play
"Industry analyst Ampere Analysis claims that the US-based league would significantly increase the annual revenues it earns under its current rights deal with pay-TV operator, Sky Sports, which comes to an end at the close of the ongoing 2019/20 season".

19/11/2019   The Hollywood Reporter
Nordic Streamers Fight Netflix With Local Content
"As the streaming wars heat up, Scandinavian networks are stocking up on homegrown series, a new report from Ampere Analysis finds".

17/11/2019   The Guardian
The Disney empire strikes back at Netflix – but more rivals are set to enter the fray
"In 2007, the year Netflix switched from DVD-by-post rental to embark on its streaming future, the total amount TV companies spent on content globally was $90bn. Spending this year will reach almost $170bn, according to Ampere Analysis".

16/11/2019   The Economist
The future of entertainment: Power to the people
"It has 47,000 TV episodes and 4,000 films in its American catalogue, according to Ampere Analysis, a research firm. That is far more than the 7,500 episodes and 500 films that Disney+ will offer in its first year".

12/11/2019   Digiday
How BritBox is positioning itself as an add-on to Netflix in the UK
"Currently, 5% to 10% of Netflix’s and Amazon’s existing TV shows come from the British broadcasters, according to Ampere Analysis".

12/11/2019   KidScreen
Snapshot: Streamers’ animated pipelines
"To get ahead of some of these shifting needs, UK research firm Ampere Analysis researched the upcoming (announced) catalogues for Netflix, Amazon, Quibi, Facebook Watch, Disney+, Apple, HBO Max, Snapchat, YouTube and Peacock."

07/11/2019   Variety
Survey: Streaming’s Film Boom Won’t Sap Theater Attendance
"As of September 2019, Prime Video had 14,819 films on its service in the U.S., compared to 3,912 for Netflix and 1,299 for Hulu, according to data provided by Ampere Analysis".

   Digital TV Europe
Broadcasters facing content drought in coronavirus hangover
According to a new report from Ampere Analysis, the underlying effects of production shutdown caused by the coronavirus pandemic will be felt for the remainder of 2020 and into 2021.