24/02/2021   Louise Shorthouse
Xbox Game Pass Ultimate: Why do users churn?

Microsoft’s aggressive user acquisition strategy of low-cost new user offers boosts subscribers, but inevitably increases churn.

To access this report, log in or contact our sales team on +44 (0)20 3848 6400

Related Reports


07/06/2021  Tingting Li
Top performing Netflix titles: Week 23 2021

03/06/2021  Ed Border, Tom Bell
Top performing Netflix titles: Week 22 2021

03/06/2021  Bhavini Gohil
Western Europe: TV advertising outlook Q1 2021

02/06/2021  Minal Modha
Voice assistants: Amazon vs. Google

01/06/2021  Fred Black
Warner-Discovery proposition lays claim to the content throne

28/05/2021  Jack Genovese
USA: TV advertising outlook Q1 2021

The Amp is our highly-acclaimed free weekly
round up of key industry news, delivered to
your inbox.
Sign up and be informed.