Presentation: The New Broadcasters - Features and Futures in an OTT World
Some of the key findings from Guy's presentation include:
- SVoD subscriptions have been outstripping pay TV since 2012
- SVoD only is now a significant segment
- What do SVoD homes look like?
- The concept of ‘platform’ and ‘channel’ is evolving
- Pay TV and new media products are segmenting
- Changing economics mean that channel groups increasingly look to DTC SVoD
- Milennials are already approaching two SVoD services per home
- To date, Netflix growth strategy has relied on on geographic expansion
- Netflix is spending like a broadcast or premium channel group
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