The rise of TV - what is driving consumers?
Focusing on Ampere’s Q1 2018 consumer data, this report includes the following:
-EU big 5 pay TV and SVoD market trends
-Consumer attitude towards broadcast TV
-Key motivations driving consumers to choose pay TV and SVoD services
-Demographics of UK content-lovers
-Genre preferences for UK content-lovers
-UK and German pay TV and SVoD NPS
-Pay TV and SVoD consumer viewing habits
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