Ampere Analysis

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Consumer

Ampere Consumer comprises two annual waves of consumer surveys across 20 markets covering 82,000 consumers. These surveys will allow research buyers to conduct detailed segmentation of media consumption patterns across crucial consumer groups – by age bracket, service usage, attitudes, and many other categories – helping you to understand how your audience is reacting to the changing media landscape, and how best to target them with new products and offers.The twice-yearly surveys will cover the following markets:

UK
France
Netherlands
Italy
Saudi Arabia
Mexico
South Africa

Poland
United States
Germany
Sweden
Brazil
China
Canada

Spain
Denmark
Australia
Turkey
Japan
India

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Younger demographics spearhead the return to the cinema

Discovery strikes gold with the Olympics

Presentation: The evolving traits of sport fans

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